What would you think of someone you noticed cheating during an exam? My guess is you’d say he was a dishonest person. He would be more willing to lie to get what he wants or steal something if he couldn’t get caught. After all, dishonesty is a part of personality, and honest people don’t cheat. […]
The Empathy Problem
I made a mistake in empathy that cost me tens of thousands of dollars. It wasn’t a case of bad customer service or a botched partnership. It was something a lot simpler: I didn’t understand how people read blogs. I thought people read blogs as I did, subscribed to only a few, with the queue […]






